OMG! Ningbo International Fashion Festival

In October of the golden autumn, Ningbo, a fashion port city located on the coast of the East China Sea, attracted the attention of the clothing industry: the 20th Ningbo International Fashion Festival entered and will be held in Ningbo on October 20th and 23rd. Please follow the media group of China Fashion Network to preview the style of Ningbo International Fashion Festival in advance. The top exhibitors gathered together to gather brands to gather 264 domestic and foreign brands, including Britain, Italy, France, the United States, Sweden, Poland, Germany, Russia, Japan, South Korea, Hong Kong, Taiwan, China and Chinese Mainland, with an exhibition area of 40000 square meters. Ningbo has been named the "Capital of East Asian Culture" since the beginning of last year. It is not only a millennium cultural city, but also the birthplace of Shanghai style fashion culture. A large number of well-known clothing brands, such as Youngor, Shanshan, Bohemian Waxwing, have emerged, forming a fashion with unique Ningbo characteristics. It is reported that all the booths have been sold out, so what kind of surprises will major brands give us? The reporter from China Clothing Network will take you to see the style of the booth in advance! NO.2 23 Fashion Shows Attending the Grand Event Together This year marks the 20th anniversary of the establishment of the Ningbo International Fashion Festival. This international design event has a different meaning: it will promote Ningbo's clothing culture with more exciting content and a stronger lineup, and look forward to the development of the clothing industry. On the evening of October 19th, Be Celine. b in France will kick off the fashion release of the fashion festival as an opening show. Over the next four days, more than 20 fashion shows will be showcased at the Ningbo International Convention and Exhibition Center, showcasing cutting-edge design works by numerous designers, including avant-garde colleges such as Lu Xun Academy of Fine Arts and Donghua University, emerging designers such as Han Dongyang, and independent designers such as Wu Qiaoya. No.3 Economic and Trade Forum Seeks Development This year's clothing festival integrates resources from all parties, improves the pertinence and effectiveness of economic and trade forum activities, and strengthens the two core forums, the "Second China Men's Wear Summit Forum" and the "Second China Clothing Intelligent Manufacturing Summit and Matchmaking Conference". NO.4 Salute to the exhibition organizers! We not only saw the magnificent layout that the Ningbo International Fashion Festival is about to present to the audience, but also paid attention to the dedication and sweat of the preparatory personnel behind each detail. They meticulously arranged the exhibition area, and their busy figures during indoor and outdoor construction were touching. Sincerely wish the Ningbo International Fashion Festival better and better!        

The domestic seamless underwear market has broad prospects

With the continuous improvement of national living standards, the demand for underwear is gradually increasing, and the seamless underwear market is gradually forming in China. With the hot sales of seamless underwear products, it will inevitably drive the comprehensive and rapid development of seamless weaving equipment. At present, seamless underwear is still a relatively "fresh" product in the eyes of most consumers in China, and the seamless underwear market has not yet truly formed. In the future, with the continuous improvement of national living standards, people's demand for sports underwear and bodywear will gradually increase and their understanding of their functions and characteristics. Once most domestic consumers fully accept seamless underwear products, they will inevitably show huge market space, which is incomparable to other countries and regions. With the hot sales of seamless underwear products, it will inevitably drive the comprehensive and rapid development of seamless weaving equipment. Seamless underwear has a vast market The concept of seamless knitting began in the 1980s, when production equipment was mainly used for the industrial production of socks and knitted clothing. Nowadays, seamless technology has achieved great development and is increasingly being applied in various aspects of the clothing industry. It not only holds a considerable proportion in the underwear market, but also makes breakthroughs in the direction of sportswear and swimwear. More than 90% of the seamless clothing produced and consumed now is concentrated in Europe, North America, and other regions. Although the Asian region has only just started in recent years, its development is very rapid. Xu Ning, Secretary General of Yiwu Seamless Weaving Association, introduced that currently, seamless weaving equipment has a market share of about 5% in China's underwear industry. However, from the perspective of development trends, seamless clothing will become an upgraded substitute product for traditional textile clothing. In terms of the underwear market, the development of seamless underwear has become quite mature. At this stage, it extends from equipment statistical analysis to product market share, with a global market share of about 20% and a domestic underwear market share of 10%. However, with the improvement and development of seamless weaving technology, the increase in machine production capacity, and the shift in consumer consumption direction, especially in the domestic market, which is still mainly dominated by sewn products, it is expected that 30% of the underwear market's products will be seamless products in the next 3-5 years. Clear technical advantages, high operational difficulty requirements Seamless weaving technology is a technology that is based on human body curves and physiological functions, relies on computer-aided programming to design styles, and adopts intelligent digital processing and production methods to directly produce finished products from the machine in a three-dimensional and one-piece shape structure. Compared with traditional knitting production methods, seamless technology has the advantages of reducing labor costs, reducing raw material waste in one molding, and allowing for flexible changes in organizational structure to weave three-dimensional (3D) three-dimensional fabrics, all of which cannot be achieved by tailoring technology. High quality is the winner of the future Although the prospects of the seamless equipment market are promising, in dealing with the potential for disorderly competition and price wars in the future market, it is a matter of opinion. However, it is believed that only high-quality and high standard equipment can ultimately win the market in the future. Although there are significant differences between domestic equipment and foreign equipment, domestic equipment has great potential in the future. Xu Ning has put forward his own suggestions and opinions on the future development of domestic seamless equipment manufacturers. Domestic equipment enterprises should actively engage in technical and process learning, develop key equipment and core components for domestic seamless knitting, and try to solve after-sales service problems for foreign equipment, especially the supply and maintenance of spare parts. Furthermore, considering the current situation where the technical quality of workers in China is generally low, we aim to develop machines that are more suitable for domestic textile enterprises. But firmly resist the phenomenon of producing low quality products in pursuit of immediate profits. Foreign equipment is irreplaceable, and some parts cannot be produced in China. Especially in the high-end field, foreign equipment has absolute advantage, even in a monopoly position. Domestic manufacturers of seamless equipment must maintain a positive attitude and continuously improve the quality, performance, and process design of their equipment with a reference and learning attitude. We must not engage in extreme price wars and push the market towards abnormal development.

Professional customization of high-end clothing

The frequency of "customization" is increasing, and various industries are sprouting one after another. The transformation of business from finished products to customization is attributed to the growing post-80s and post-90s generation, who have a more emotional consumption impulse and a strong sense of independent shopping. Many businesses have launched "high-end customization" to cater to the market. In fact, whether it is "high-end" or not depends not only on the quality of the product but also on the experience of the product. For businesses, they need to pay more attention to the experience of consumers, explore and meet their needs. Wedding Custom T-shirt Private customization has existed for a long time in social development, but the different interpretations of the forms of customized products in each era are different. Nowadays, the scope of customized products is expanding, and the population choosing customization is becoming more common, which is the trend. As for enterprises, there are three ways to choose customization: small and refined, large and comprehensive, and many and specialized. However, regardless of which way to choose, enterprises should pay attention to the standardization level and information construction of customization, and focus on improving innovation ability and production efficiency. 'High end customization' is no longer a synonym for expensive products. In the trend of customization, we must pay more attention to quality, environmental protection, service, and experience. Customization is essential for enterprises to transform towards "high-end", "high-tech", and "high experience". After years of technological accumulation, we have launched a 3D customization platform through new 3D production technology to solve the problem of insufficient "high-end" customization services for enterprises. Using a three-dimensional perspective instead of a flat surface, the virtual presentation of clothing presents realistic, vivid and lively images. Human-computer interaction is direct, and customers can customize clothing according to their preferences through multiple terminals (WeChat, WEB, app, client). Qishang Technology rapidly generates 3D clothing through human-machine interaction and 3D virtual display, bringing users an immersive and interactive virtual reality experience. New technologies are once again driving the prosperity of clothing customization.